Your DNA is for Sale

23andMe has declared bankruptcy. As a result, its customers’ genetic profiles, their DNA, will be sold to the highest bidder.

Bespoke is the New Gourmet

Bespoke is the new gourmet. A meaningless adjective used to justify the premium price of a mass-produced product.

Nothing is Forever

Nothing is forever. Not diamond values, not government consulting contracts. Not even your favorite lunch sandwich.

MBA Blues

Have we reached Peak MBA, the point at which the costs of obtaining an MBA are not justified by the returns?

Organic Food Fraud

Happy with your diet of organic foods? No nasty chemicals ever reach your plate! Think again. Organic food fraud is rampant.

Stocking Stuffers

It’s a holiday tradition to give small presents. Be they stocking stuffers, or secret santa gifts. Here is my year end offering.

Quite the Contrary . . .

Quiet Quitting

Quiet Quitting

“Disengaged employee syndrome” doesn’t cut it. Needs a marketing touch, perhaps an alliterative rebranding. Let’s call it quiet quitting.

ESG Myths

ESG Myths

ESG ratings measure the sustainability and ethical impact of an investment/company. Great. Just don’t believe all the ESG marketing claims.

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Peter Dragone - Co-founder of Keurig.